This chicken company, Foster Farms, was doing a campaign against plumping- a process where chicken producers pump chicken breasts, etc. full of salt water to enlarge them and increase their weight before sale at the
grocery store. Of course, I would prefer that they not kill chickens in the first place, so I wasn't really
on board with the campaign, although I don't
like consumers getting screwed. And unfortunately, the campaign, "Say No to Plumping!" with the picture of a chicken, at first looks like a campaign for animal rights, which had me all hot and bothered.
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The chaos, the...pictures?
Most unfortunately, the campaign used adorable giant chickens, with whom I just had to have my picture taken:
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Oh my God that thing is cute and plump
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Precious. Poor slaughtered chicken :(